Leading African football powerhouse Al Ahly Sporting Club (SC) is set to become the first African football club to participate in FIFA Collect. This FIFA-backed global football non-fungible token (NFT) marketplace kicked off with FIFA collectibles and fan tokens. This partnership marks a significant step in Al Ahly SC's digital transformation strategy, allowing fans to own a piece of the club's history through exclusive digital collectibles.
FIFA Collect, launched in 2023 in partnership with blockchain software firm Modex, digitizes iconic football-related moments and items from football clubs and national teams. Through participation on the platform, Al Ahly SC will display digital collectibles that reflect the club’s culture, heritage and athletes. Fans all over the world can then buy these exclusive experiences.
To what end Omowunmi Babalola architected Mariblock’s platform to allow fans to purchase exclusive digital collectibles known as NFTs. It pays tribute to the best highlights of Al Ahly SC’s amazing run. When first launched FIFA released many of its NFT collectibles on the Polygon network and the OpenSea NFT marketplace.
Our collaboration with FIFA Collect ... marks a pivotal step in our digital transformation strategy by introducing a new dimension of fan engagement that is immersive, innovative, and global. Through FIFA Collect, fans can own a piece of Al Ahly history, access exclusive digital collectibles, and celebrate key moments from the club’s iconic journey — all in a way that feels personal and modern. - Amir Tawfik, Al Ahly’s CEO
Al Ahly SC is working with FIFA Collect to redefine the fan experience. Such a unique partnership provides a truly immersive, innovative, and international experience for advocates. This campaign provides passionate FCB supporters with opportunities to engage with their favorite club like never before.
Rohan Prasad
Crypto Feature Editor
Rohan Prasad delivers engaging, community-driven stories on crypto events, blending firsthand experience with expert commentary. Known for connecting with people across the ecosystem, he makes complex DeFi happenings accessible and fun. Outside of work, Rohan enjoys indie music and trekking in the Western Ghats.
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